About Us

A studio built on thoughtful design, personal connection and a deep love of how people live

As a focused, emerging interior design studio, we bring energy, agility and exceptional value to every project. Our size allows us to remain highly responsive and personally invested, offering clients a rare combination of refined design thinking, close collaboration and thoughtful cost control.

Every project begins with listening. We take the time to understand how you live, what you value and how you want your home to feel. From there, we translate your lifestyle, taste and aspirations into interiors that feel unmistakably yours — layered, intentional and enduring.

We believe great design should function effortlessly, feel emotionally grounding and quietly elevate everyday life. Whether we are reimagining a single room or overseeing a full-home transformation, our focus remains the same: creating calm, refined spaces with depth, character and individuality.

Process

A considered design requires a considered process. Ours is structured, transparent and carefully managed from the outset.

01. Discovery
We begin by understanding you — your lifestyle, aspirations, budget parameters and timescales. This stage establishes clarity, alignment and a strong strategic foundation.

02. Concept & Spatial Planning
We develop the creative direction, exploring layout optimisation, flow, architectural detailing and the overall aesthetic narrative. This is where the vision begins to take shape.

03. Design Development
Materials, finishes, lighting schemes and bespoke joinery are refined and detailed. Technical drawing packages are prepared to ensure seamless coordination with contractors and consultants.

04. Procurement & Coordination (optional)
We manage sourcing, supplier liaison, contractor collaboration and site visits — maintaining quality, programme alignment and budget control throughout.

05. Installation & Styling (optional)
The final stage brings everything together. We oversee installation and styling to ensure every detail feels intentional, layered and complete.

BOOK FREE CONSULTATION

MEET SARNOVA

Luxury Residential interior Designer project in Hertfordshire

JO SARNO
DESIGN DIRECTOR

Jo leads the creative vision for the studio, shaping each project with a blend of interior design expertise and architectural understanding. Her background in design, combined with experience in property development and spatial planning, allows her to approach every home holistically — considering flow, proportion, natural light and the “DNA” of the architecture before a single material is chosen

Her aesthetic grows from the character of the property and the individuality of each client — no design should ever be the same. Every project blends softly balanced palettes, thoughtful textures, tailored joinery and elegant simplicity to create spaces that feel refined, timeless and deeply personal.. Jo’s strength lies in understanding how clients want to feel in their homes and designing with that emotional intention in mind.

With a calm, collaborative approach, Jo guides clients through the design journey with clarity and creativity, ensuring every detail is purposeful and beautifully executed.

Luxury Residential interior Designer project in Hertfordshire

MERCIA OOSTHUIZEN
PROJECT CO-ORDINATOR

Mercia brings organisation, structure and warmth to the studio’s day-to-day operations. As Project Co-ordinator, she oversees timelines, liaises with trades and suppliers, manages documentation and ensures every project runs smoothly from concept to installation.

Her meticulous attention to detail, proactive communication and ability to remain calmly in control make her an invaluable touchpoint for clients. Mercia ensures that the design vision is not only beautifully conceived — but seamlessly delivered

OUR APPROACH

We believe that homes should feel intentional, peaceful and deeply connected to the people who live in them. Our approach blends creativity with technical precision

“No two homes should ever feel the same. Our role is to define each one with a quiet harmony of architecture, materials and the way you live.” Jo Sarno
  • We design with the architecture
    U
    nderstanding flow, fenestration, natural light and proportion allows us to create spaces that feel cohesive and effortless.
  • We balance beauty with functionality
    A home must work beautifully before it can look beautiful.
  • We design holistically
    Every room is considered as part of a whole — creating unity, consistency and emotional flow.
  • We design with the architecture
    Understanding flow, fenestration, natural light and proportion allows us to create spaces that feel cohesive and effortless.
  • We balance beauty with functionality
    A home must work beautifully before it can look beautiful.
  • We design holistically
    Every room is considered as part of a whole — creating unity, consistency and emotional flow.

OUR VALUES

  • Thoughtful Design
  • Each choice is intentional and meaningful.
  • Honesty & Transparency
  • Clear processes at every step — no surprises.
  • Craftsmanship & Quality
  • Durable materials and meticulous attention to detail.
  • Function First
  • The home must work for your life before it serves the look.
  • Timelessness Over Trends
  • Designs that age gracefully, not follow fleeting fads.
“Jo was an absolute pleasure to work with. From the outset, her design expertise, communication and attention to detail were exceptional, and she created a space that exceeded my expectations in every way.”
Donna Chamberlain, Bengeo Hall
“Jo worked so hard to listen to everything we said and truly understand how we wanted our home to feel. She transformed our ideas into the perfect space — thoughtful, beautiful and completely tailored to us.”
Anna Richards, The Farmhouse
“What a joy it has been to work with Sarnova Interiors. Jo came up with amazing, unique ideas I never would have thought of to truly maximise what we have. I would thoroughly recommend her.”
Iwona Woodman, Bathroom Design

Ready to begin your design journey?

Ready to begin your design journey?We’d love to help you create a home that feels calm, intentional and beautifully yours.